Focus on island life

The communities and all the island's inhabitants, on which we develop our non-conventional waste management systems, are at the heart of our approach to problem solving, also called - human-centered design.

We work closely with the existing structure and local people, to ensure our solutions are inspired by the local customs and we are able to identify opportunities which directly serve the people on the islands - within the cultural, infrastructural and socioeconomic context. We merge this approach with the principles of circular economy and believe that this type of combined system will offer unprecedented new economic opportunities, as well as environmental and societal benefits for all involved parties. 

We believe that this approach will allow us to create products which resonate more deeply with the island's inhabitants and therefor will drive engagement and growth. Our mission is to have as much positive environmental and social impact as possible for the island and its people. 

Our designed island waste management system is taking a holistic approach to the challenges faced by islands all over Asia and the Pacific. To solve the present situation we strongly believe that each piece of the puzzle is needed for the whole structure to succeed:

  • from island wide awareness campaigns

  • educative activities with all of the island's pupils

  • to ghost gear retrieval with the help of fishermen communities and diving companies

  • partnering with and educating the hospitality industry

  • partnering with local farmers in order to create a fully sustainable supply chain of animal feedstock through our organic and green waste recycling

  • and many other examples you can explore through our stories

The Challenge of Waste and Recycling on Islands

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Empathy is the capacity to step into other people’s shoes, to understand their lives, and start to solve problems from their perspectives. Human-centered design is premised on empathy, on the idea that the people you’re designing for are your roadmap to innovative solutions. All you have to do empathise, understand them, and bring them along with you in the design process.
— Emi Kolawole Editor-in-Residence, Stanford University